https://blogwerk.com/ Editorial tools for work that survives the handoff. en Tue, 15 Sep 2026 09:00:00 GMT https://blogwerk.com/write-alt-text-blog-images/https://blogwerk.com/write-alt-text-blog-images/Tue, 15 Sep 2026 09:00:00 GMTWrite alt text that supplies the information or function an image contributes in its specific page context. https://blogwerk.com/blog-content-calendar-small-team/https://blogwerk.com/blog-content-calendar-small-team/Tue, 08 Sep 2026 09:00:00 GMTCreate one record per article, with a specific reader question, an owner, a current status and separate dates for drafting, review and publication. https://blogwerk.com/audit-blog-post-before-publishing/https://blogwerk.com/audit-blog-post-before-publishing/Sun, 19 Jul 2026 09:00:00 GMTAudit a blog post in separate passes. Compare the title, opening, headings, conclusion, and metadata promise with the body. https://blogwerk.com/write-editorial-brief-prevents-rewrites/https://blogwerk.com/write-editorial-brief-prevents-rewrites/Sun, 19 Jul 2026 09:00:00 GMTWrite an editorial brief as a decision record. Define the reader, the action or decision the article should enable, and the risk it should avoid.